Are Your QR Codes Actually Working?
You printed 5,000 flyers. Distributed them across the city. Spent $800 on printing and $200 on distribution. Now you're sitting in your office wondering: Did anyone actually scan them? Which locations worked? Was it worth the money?
Without analytics, you're flying blind. With ElkQR, you know exactly what's happening - every scan, every location, every device, in real-time.
Zero setup. Every scan tracked automatically. See results the moment someone scans.
The Blind vs The Informed
| Flying Blind (No Analytics) | Eyes Wide Open (ElkQR) |
|---|---|
| Spent $1,000 on flyers. Did anyone scan? | 847 scans from 12 countries. Top city: London (312 scans) |
| Put QR codes in 3 stores. Which one works? | Store A: 89 scans. Store B: 12 scans. Store C: 203 scans |
| Boss asks: What's the ROI? | Here's the PDF report with charts. 23% conversion rate. |
| When should we post on social media? | 73% of your scans happen between 6-9 PM |
| Are people using phones or computers? | 94% mobile (68% iPhone, 26% Android), 6% desktop |
Everything You Can See
Every time someone scans your QR code, you capture:
- Total scans vs unique visitors - spot if one person scanned 50 times
- Exact location - country, city, sometimes even neighborhood
- Device type - iPhone, Android, tablet, desktop
- Browser - Chrome, Safari, Firefox, Samsung Internet
- Operating system - iOS 17, Android 14, Windows 11
- Time of scan - down to the minute
- Trends over time - daily, weekly, monthly graphs
Real Decisions, Real Results
A gym put QR codes on posters in 4 locations: mall, university, office building, train station. After 2 weeks, the data showed: University got 340 scans. Mall got 28. They moved their entire marketing budget to university areas. Membership signups increased 40%.
A food truck owner noticed 80% of scans happened between 11:30 AM and 1:30 PM on weekdays. They adjusted their operating hours to match, reduced staff on slow times, and saved $600/month on labor.
An author put QR codes in her book pointing to bonus content. Analytics showed readers from Germany were scanning 5x more than US readers. She started translating her next book to German first.
Share Stats Without Sharing Login
Need to show a client their campaign performance? Generate a public stats link. They can see all the data - scans, locations, devices, trends - without needing an ElkQR account. Professional reports, zero friction.
Need raw data for your spreadsheet wizards? Export everything as CSV. Build your own charts, combine with other data, create custom reports.
Tip
Pro move: Create one QR code per location or channel. 'Poster-Mall', 'Poster-Station', 'Flyer-Event'. Compare them side by side. Kill what doesn't work, double down on what does.
Warning
Marketing without analytics is gambling. You might win sometimes, but you'll never know why - and you can't repeat it.
- How to track QR codes - Step-by-step guide to view your analytics
- How to share QR code stats (Public Stats) - Share analytics with clients and stakeholders
Still facing difficulties?
Click here to contact our support team for assistance